Localization business consulting

Adapting the local business culture - Different Habits and Expectations

Localization takes you one step further. Even a perfect translation might not express and present things in the best way. Habits and expectations are different in different cultures. Offering lowest prices for instance might be a compelling argument in some cultures and markets, but in other markets it might give a product the image of "cheap" and "low quality".

Contact Us to discuss how to better adapt your products, services, marketing, communication, etc. to local markets.